For cultural organisations:
Website development for theatres
We build theatre websites where the repertoire, performance pages, ticket links and news are laid out so that audiences do not have to wander around and the team can update everything easily.
Experience building websites for public-sector organisations
A good look is not enough for a theatre website. It has to help the team every day: show the repertoire clearly, provide performance information, direct people to ticket sales, present the company and publish news. We build such websites for organisations so that they are convenient to manage internally, and visitors can quickly understand what is on, when and where.
- 8yearsof experience – since 2018
- 30+tools deployed for organisations
- 24monthswarranty on completed work
Most common problems
The repertoire is scattered across several pages
When performance dates, times, descriptions and ticket links live in different places, information quickly gets distorted. The audience sees one version, while someone inside has already changed another.
Buying tickets is too hidden
If the ticket link is unclear or presented differently on every performance page, some visitors simply give up. They look for where to click and often go elsewhere.
The website is inconvenient for different audiences
A theatre website is used not only by regular theatregoers but also by older people, people with disabilities, schools, partners and journalists. If the website does not meet WCAG 2.1 AA requirements, information becomes hard to reach for some visitors.
The team finds it hard to manage content on its own
When every repertoire change, premiere announcement or update to company information needs help from an outside supplier, communication slows down and the website quickly loses its relevance.
What we do
A convenient theatre website for the repertoire, tickets and communication with audiences
The team updates the repertoire in one place, and audiences immediately see accurate information without extra calls or searching.
Repertoire and performance management
You will be able to publish performances yourselves, show upcoming dates, filter the repertoire by period, stage or audience, and give each performance a full description, running time, age limit, creative team and ticket links.
Ticket links are placed where visitors expect them, so there is no need to search the whole website for the way to buy.
A clear path to buying tickets
On the website you will be able to add clear ticket links to each performance, show different sales channels, mark sold-out events and control how and where audiences are directed to buy tickets.
You will present current and representative information for audiences, partners and the media in one place.
Presenting the company, creators and the performance archive
You will be able to present actors, directors, creative teams, current and past performances in a structured way, so that the website serves not only ongoing communication but also the theatre’s representation and archive.
Communication becomes consistent, and important information is easy to reach for different audiences.
News, premieres and press releases
You will be able to publish premieres, tours, repertoire changes, competitions, educational activities and other theatre information, and, when needed, provide separate materials for journalists or partners.
You get a website that helps you meet not only communication requirements but also compliance requirements.
Compliance with public-sector requirements
The website is built to follow WCAG 2.1 AA accessibility principles and GDPR requirements and to be convenient to run for a public-sector organisation that values clear content management, security and readiness for public procurement.
The theatre increases ticket sales through an integrated online booking system and reaches new audiences online.
“Tobalt” is a reliable company that meets its commitments on time and honestly. We have worked together for 5 years and have renewed our website again with their help.
Start building a unique website for your theatre
Frequently asked questions
Will theatre staff be able to change the repertoire and performance pages themselves?
Yes. We set up the website so that your team can upload new performances, adjust dates, update descriptions, add photos, mark sold-out shows and manage ticket links on its own, without developers’ help.
Can the ticketing system we use be connected?
Yes, it can. On the website we provide links to the ticketing platform or platforms of your choice, and we arrange the structure so that the purchase step is clear both on the repertoire page and on each individual performance page.
How do you ensure accessibility and compliance with public-sector requirements?
When building the website, we take into account WCAG 2.1 AA accessibility principles, a clear content structure, keyboard navigation, contrast, heading logic and other important aspects. GDPR requirements, cookie management and other issues relevant to public-sector organisations are also assessed.
Is the solution suitable for public procurement, and can the scope of work be clearly defined?
Yes. We can help clearly define the functional requirements, content types, and accessibility, security and content management needs, so that the procurement documents state precisely what the theatre needs and how the result will be assessed.